A Design Thinking Attitude
This post was acknowledged as a BEST PRACTICE. at http://design.case.edu/. Originally posted at http://www.pilarsaura.com Martin Heidegger (1889-1976) philosopher My favourite definition of Design...
View Article2013 | Definition of Design Thinking
This is my own definition of Design Thinking: Design Thinking is a creative process of thinking backwards from people, that leads to design a service, a product or else, based on the conclusions...
View ArticleShould Business People Fear Design Thinkers?
The power of a successful collaboration. . . . This post inspired by Brian Gillespie post titled, Should Designers Fear Design-Thinking MBA’s? In my opinion, business people fear design thinkers...
View ArticleThe Art Of Strategy Thinking
Interview|McKinsey Quarterly Examining how strategies are created, implemented, and executed is a relatively recent practice. In this video interview, McKinsey’s Chris Bradley and Angus Dawson...
View ArticleEmbedding Design Thinking In Business – And Making Money
Ask a designer what their toughest challenge is and many will say its being asked by clients to justify a business case, or return on financial investment in design, before anything has been designed....
View ArticleHow Design Thinking Transformed a Failing Startup to a Billion Dollar Business
In 2009, Airbnb was close to going bust. Like so many startups, they had launched but barely anyone noticed. The company’s revenue was flatlined at $200 per week. Split between three young founders...
View ArticleThe Story Of The Army’s Turn To Design
Design for organizational learning: US military by HOWARD SILVERMAN A few stories I came across recently have me thinking about the challenges of organizational learning — in this case, with respect...
View ArticleWhy Design Thinking Is The Thing In Business Schools
BY TIM DODD for Financial Review “Start off with a deep empathy for something. You start off with a deep empathy for an end user and you try to solve their problem. Once you go from there you can...
View Article¿Cómo Piensa Un Diseñador? Mi Design-Thinking-Book en español
Me agrada compartir el libro que he escrito sobre Design Thinking en español: “Cómo Piensa Una Diseñadora (llámalo Design Thinking)”, es el primer libro de Design Thinking escrito por un autor y...
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